Books are judged by their covers. Comics are no different. How is a potential reader going to pick your issue out of the hundreds on the rack? They won't unless it visually stands out from the rest. Strong colors, graphic designs, and a unique style are a good start. Or just hire EM Gist.
This man is an illustrator extraordinaire in the vein of Drew Struzan, my favorite movie poster artist of all time (Indiana Jones, Harry Potter, Star Wars, and many more). You'd likely recognize his iconic style from Guillermo Del Toro's The Strain comics. His artwork walks the line between realism and supernatural horror which is perfect for my comic series Death Head so I'm incredibly thrilled that he's doing all six covers!
In honor of Death Head Issue #2 going into pre-order...here's EM Gist's brand new cover: